3 Must-Try Startup Business Ideas in 2023

 

Actually, some of the business ideas have been around for years. What should you do and why are the odds more attractive in 2023?

Most of these ideas can actually be started with small capital. Later if you already have income, you can expand and eventually be able to evolve your business.

1. White Label Products

Actually, this has been around for years, but I don't know why there are more and more of these products in the marketplace now and it turns out to be a very good opportunity. But maybe because now the information is easily accessible on google. For example, a tumbler product with an initial capital of 30 thousand can be sold for 150 thousand, it must be very profitable, right?

Why is this white label so attractive? Because most people starting a business are confused about how to develop a product. How do you make a good product? How to design attractive products for customers? How is the permit? How's the R&D?

For those of you who don't know, I will explain further about white-label products. White labels compared to the product itself mean that there are products out there that are generic that the manufacturers actually sell to everyone and that is unbranded, so you are free to brand as much as you can. You are free to want how the packaging is and usually, the white label of this product is designed for resellers. It's up to you to sell at what price and so on.

Some of the most common examples of white labels are t-shirts, tote bags, gifts, dolls, and many more. The price of the white label changed to the price that has been branded can be many times over.

So where should you start? First, start to decide which product you are going to sell. You can search for it on google and look for platforms that provide white-label products that do not have a brand. You can even change the branding yourself. One of the most common is custom products. You can visit the Ciptaloka website and several other custom products. There they provide plain goods that you can customize your own product and finally you can brand so that it becomes your product.

There are actually two keys to the success of the white label, namely rebranding and repacking where you can increase the price of the product to five times the price on the white label.

As a white-label reseller, if you have found the product, then how do you make product branding as if it were an expensive product? I mean how can this small capital?

From this white-label product, you can order by order, so you don't have to stock a lot of things at home. For example, in a custom product platform, if an order comes in, you order to the platform if the money has been transferred from your customer. You can also send it to your home first, then wrap it again nicely and attractively. Then just send it to your customer with your packaging.

If you want something fast and don't bother, then you can directly send it to the customer's address without having to send it to your home first. Several platforms provide custom packaging services, so they can be sent directly to the customer's address. If you sell retail products, the most important thing is how you communicate with customers.

2. Freelance Agency

Freelance only requires capital skills that you have learned from google, youtube, and other online courses. But freelance is not a business until it becomes an agency.

Some important points for you to do in 2023, you must understand that more and more agencies provide services to customers.

There are 3 points that you must pay attention to become a freelance agency.

First, don't play in the mass market for freelancers and agencies. For example, if you have graphic design skills, then you have to narrow it down again, for example, graphic design for content creators or graphic design for finance products. By choosing a niche, the competition is not too big.

Second, if you want to build an agency now is not the time to build your portfolio but build a reputation. The difference between a portfolio and a reputation is that it's a simple portfolio for yourself that you show when your clients ask for it. But reputation in the era of content creation, you as an agency must release your work on social media, both on TikTok and Instagram. Especially if your work gets recognition, such as awards and so on, it will be very encouraging this year.

The third thing that distinguishes the agency in 2023 compared to last year is that you have to charge based on the results, not based on the statement of work (SOW). What do you mean? The analogy is that you are a web developer, usually, you charge a website for three million. But if the agency wants to expand in a big way, then by designing this landing page, how much will it increase the search for customers? What can affect performance? For example, by adding followers on Instagram, the client will be more blind to the price.

3. Niche Market Retailers

This is online selling that should focus on the niche market, ignore the mass market, and make products for everyone. The point of a niche is that if you want to sell food, what should you do with food again? Then come again, what style of food? Pursed again, food for what size economy? So if you know the trend of all the business ideas you know, this year is different because there is a lot of competition. More and more people are trying new businesses.

As a beginner starting a business, you should not focus on the business that you want to try all of them, because you will lose. What you do is if you want to sell goods, whether it's from suppliers or your own production, then you have to focus on the niche market.

Examples of niche market retailers for pets such as cats, then you can think about what you want to sell. You can sell cat food or cat toys and you need to focus on selling those products. Or you can sell merchandise from BTS by repackaging it and focusing on selling items related to BTS. And it's the little things that will ultimately make it easier for you as a novice businessman to gain market share.

These ideas will be meaningless if you don't execute them. These ideas can be tried by novice businessmen and the keyword is going niche because most of these ideas don't really need big capital. What is needed is effort and creativity so you can get customers.

That's all I can share about 3 beginner business ideas that you must try in 2023. Hopefully, they can be useful and add to your insight. Thank you for reading this article and feel free to visit other articles. See you in the next article.